| Başlık | The V.O.D.K.A. Conference |
| Haftanın | McGarrah Jessee |
| Kampanya | Vodka is for Fun |
| Reklamcı | Heaven Hill Distilleries |
| Marka | Deep Eddy Vodka |
| İlk Yayınlanma Tarihi | 2023 / 8 |
| Sektör | Alcoholic |
| hikaye | Deep Eddy Vodka - one of the fastest growing premium spirits in the U.S. - will host the first-ever V.O.D.K.A. Conference on August 25th. It’s a fake, online conference designed for workers who are craving time off for fun experiences. The V.O.D.K.A. Conference (an acronym for Virtually Optimized Developmental Knowledge Assembly) will block your calendar so you can go have fun with your friends instead. The activation is Deep Eddy’s first initiative under its new brand platform, “Vodka is for Fun,” which is all about reminding the world of the greatness of vodka; it’s the spirit that gets along with everyone. What else can turn the juice of a tomato into instant good times, or make a martini the non-elderly will desire? Alone among the spirits, vodka stands for what all adults of drinking age really need out of a drink or two: an easy-going, ever-versatile, all-around good time. Bourbon is for thinking. Scotch is for business. Tequila is for trouble. But vodka? Vodka is for fun. |
| Medya Türü | Web Film |
| Süre | |
| Post Prodüksiyon | Digital Domain |
| Chief Marketing Officer (CMO) | Matt Blevins |
| Senior Brand Manager | Julie Cole |
| Yaratıcı Ajans Başkanı | Tim Roan |
| Prodüksiyon Sorumlusu | Laura Busino |
| Post Prodüksiyon | Cut+Run |
| Post Prodüksiyon | Jogger Studios |
| Prodüksiyon Sorumlusu | Bebe Baldwin |
| Editör | Andrea Mendoza |
| Prodüktör | Diana Cheng |
| Renkçi | Adolfo Martinelli |
| Brand Manager | Kathryn Finn |
| Yaratıcı Yönetmen | Chris Barnad |
| Yaratıcı Yönetmen | Howard Shows |
| Sanat Yönetmeni | Ben Estus |
| Designer | Jerad Nun |
| Strategy Director | AJ Hickcox |
| Group Brand Director | Lauren Heffern |
| Proje Sorumlusu | Josh DeFord |
| Motion Graphics | Clark Moreland |
| Marketing Director | Stephen Boidock |
| Prodüktör | Cece Melton |
| Assistant Editor | Jose Antonio Michelena |
| VP | Hannah Venhoff |
| Sr. Copywriter | Bryson Schmidt |
| Sr. Producer | Jon Buss |
| Sr. Strategy | Meredith Makhoul |
| Brand Supervisor | Brooke Jocson |
| Sound Design & Mix | Chris Erlon |
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