Başlık | Project Body Hair |
Kampanya | Project Body Hair |
Reklamcı | Billie |
Marka | Billie |
İlk Yayınlanma Tarihi | 2019 |
Sektör | Shaving |
felsefe | Project Body Hair is a celebration of female body hair, wherever it is or isn’t. For the past 100 years, women’s razor brands haven’t acknowledged female body hair. Adverts show women "shaving" perfectly smooth, airbrushed legs. But everyone has short stubble, long strands, or something in between. What you do with yours is up to you - grow it, get rid of it, or comb it. It's your hair, after all. By reminding women that shaving is a choice we received 3.3+ billion earned media impressions across 23 countries, 21+ million views (60% organic) and over 1.3 million shares & comments. |
Medya Türü | İnteraktif |
Süre | |
Sound Design & Mix | Wave Studios |
Post Production Company | Whitehouse Post |
Yaratıcı Yönetmen | Marie Ronn |
Yaratıcı Yönetmen | Tim Cairns |
Yaratıcı Yönetmen | Noemie Le Coz |
Co-Founder | Georgina Gooley |
Co-Founder | Jason Bravman |
Prodüksiyon Sorumlusu | Amy Kommatas |
Director | Ashley Armitage |
Executive Post Producer | Caitlin Grady |
Executive Post Producer | Frank Devlin |
Editor | Lizzy Graham |
Post Production Producer | Jessica Mann |
Colourist | Aubrey Woodiwiss |
Colour Assistant | Bree Brackett |
Ses Mühendisi | Aaron Reynolds |
Sanat Yönetmeni | Katie Minchak |
Görüntü Yönetmeni | Andrew Maso |
Flame Artist | John Price |
Music Executive Producer | Vicky Ferraro |
Visual Effects | Carbon |
Production Company | Whitehouse Post |