| Başlık | The Wake-Up Cup 2 |
| Haftanın | Rocket Yard |
| Kampanya | The Wake-Up Cup |
| Reklamcı | McDonald's |
| Marka | McCafé |
| İlk Yayınlanma Tarihi | 2018 / 5 |
| Sektör | Retail, Distribution & Restaurants |
| Slogan | The Wake-Up Cup 2 |
| hikaye | The thinking stems from the fact that without a McCafe you’re not fully awake and you cannot function properly without all of your mental faculties. Thus, we have created a visual metaphor of a bungee jump from various locations to show how you can fall from your proper state of awareness without a McCafe. And with one, you can go back to the real you. |
| Medya Türü | İnteraktif |
| Sanat Yönetmeni | Oussama Founi |
| Tipografi | Zied Belghith |
| İlustratör | Charlie Davis |
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