Winghook - "If you really love art"

DH,LO Creative Boutique (Aton Group)

DH,LO Creative Boutique (Aton Group) Global

452

Başlık	If you really love art
Haftanın	DH,LO Creative Boutique (Aton Group)
Kampanya	If you really love art
Reklamcı	Dahlstedt Holding SL
Marka	Winghook
İlk Yayınlanma Tarihi	2021
Sektör	Home Appliances, Furniture & Gardening
hikaye	For the first campaign of Winghook, we needed to be bold and make a statement. Winghhok has a Swedish design DNA, and is neither a nail, nor a screw. It’s better than all of those old fashioned things, and it holds your art on the wall in a fast, clean, easy-to-install, and safe way. So, by using famous paintings of Art History in a new, surprising way, we make clear that, if things are not in their right place, you will notice in a minute. By digitally editing some masterpieces, replacing elements, rearranging known visuals, or simply taking off the scene other parts, we created whole new paintings, full of meanings, that relate directly to the usage and the efficiency of the product. Now, your challenge is to find out whats is missing or different on all of those images. Can you do that? If you really love art, you can.
Medya Türü	Poster
Süre	170 seconds
Market	Spain
Yaratıcı Yönetmen	Daniel da Hora
Yaratıcı Yönetmen	Luciana Oliveira