Will Burghes (William)

Will has spent his career helping brands make better decisions using data, rooted in a firm belief that numbers, like any type of truth, can be a powerful source of creative inspiration. He began his career as a management consultant before working on Wall Street and then at the adventure-running company Tough Mudder. Prior to joining ARGONAUT, he was Senior Vice President of Insights and Analytics at Citizen Relations and Executive Director of Data and Analytics at Forsman & Bodenfors, where he worked on content-led strategies for Goldman Sachs and brand building for Alphabet’s X: “the Moonshot Factory.”