Insights: The Cutting Edge of Advertising tag: culture - Insights

Ad industry thought leaders discuss creativity, business trends and how technology is revolutionizing advertising.

Navigating Turbulence with Hope: The Creative Industry's Stand on Optimism

on 18 December 2023

Despite the worldwide geo-political instabilities and unstable economic outlook for 2024, we are seeing new paradigms emerging in advertising that mean creatively the business continues to expand and grow. Daha fazla oku

It’s time to break with the ramadan clichés

on 24 February 2021

Alvaro Bretel and Saad Al Abbassi, from Vice/Virtue, call advertisers to use Ramadan to stay aways from clichés and be additive to the culture. Daha fazla oku

Culture broadens its horizons

yoluyla Mark Tungate on 4 November 2020

Museums, galleries and publishing houses may seem like old-fashioned institutions, but they’ve embraced the digital world. Daha fazla oku

La culture élargit son horizon.

yoluyla Mark Tungate on 4 November 2020

Les musées, galeries et maisons d’édition peuvent ressembler à de vénérables institutions, mais elles ont pris le train du numérique. Daha fazla oku

What Women Want

on 18 February 2020

Gift her what she’s really looking for this Valentine’s Day (and every other day that ends in “y”) Daha fazla oku

Wunderman Thompson’s ‘Culture Muscle’ study reveals interesting insights into India’s financial culture

on 19 December 2019

This study has revealed several key shifts in financial culture, which has traditionally been saving oriented. Daha fazla oku

Creative Cities: Barcelona

on 8 August 2019

Epica Awards editorial director Mark Tungate provides words and pictures for a brief guide to the Catalan capital. Daha fazla oku

Creative Cities: Madrid

on 16 July 2019

Our guide to the Spanish capital is resident Ana López, a journalist and communications specialist who also represents the magazine Marketing Directo on the Epica Awards jury. Daha fazla oku

Creative Cities: Nice

on 12 June 2019

If you want a change from Cannes, you may want to spend the weekend just up the coast in Nice. Our guide is local journalist Margo Lestz, who specialises in history and culture. Daha fazla oku

CREATIVE CITIES: LIMA

on 21 March 2019

How to navigate the third largest city in the Americas? Juan Takehara, director of content at Codigo.pe, a respected communications journal, provides his personal guide to Peru’s populous capital. Daha fazla oku

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