Başlık | Words As Violence |
Haftanın | DH,LO Creative Boutique (Aton Group) |
Kampanya | Words As Violence |
Reklamcı | Instituto Abelardo da Hora |
Marka | iAH |
İlk Yayınlanma Tarihi | 2016 |
Sektör | Institutional/Public Interest/Non-Profit Org. |
hikaye | Back to March 8th, when the world celebrates the International Women’s Day, we launched an outdoor campaign for Instituto Abelardo da Hora about violence against women, alerting the fact that psychological abuse hurts as much as physical one. There were two posters, digital material for Facebook and out of home pieces. The original versions were made in portuguese, but we also made an english version for spreading the word about the creative idea. |
Medya Türü | |
Yaratıcı Yönetmen | Daniel da Hora |
Creative Supervisor | Luciana Oliveira |