Hugo Rodrigues
CEO at Publicis Brazil
São Paulo, Brazil
BaşlıkPin Tabs
Haftanın
Kampanya Pin Tabs
Reklamcı Coca-Cola Company
Marka Coca-Cola No Sugar
İlk Yayınlanma Tarihi 2019 / 4
Sektör Soft Drinks, Tonics
Slogan Coca-Cola teams up with Marvel Studios to present Pin Tabs for Avengers: Endgame
hikaye For the first time, the pop tabs of the cans become a media and bring ready to use pins.
felsefe For the first time, the Coca-Cola cans bring pins perfect to customize clothes, backpacks and much more. Just open the can and that's it. The pin is ready for use. It is an idea for those who increasingly seek to personalize their objects and want to show the world who they are.
Sorun In partnership with Marvel Studios, the Pin Tabs features Avengers: Endgame Pins.
Sonuç The cans with the pins sold out in just half an hour in the brand’s e-commerce, loja.cocacola.com.br.
Medya Türü Packaging Design
Süre
film müziği Supersonica
Yaratıcı Ajans Başkanı
CCO
COO
Executive VP
Creative Director
Creative Director
Creative Director
Art Director
Copywriter

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